Baia1 was born in 2011 whilst searching for ways to distract myself from my impending dissertation. I’d realised that I had been bombarding my friends and family via facebook for too long with endless posts about shoes and handbags, so I thought it was about time I gave them a choice in the matter. However looking back now, they still don’t really have one.

After graduating from my Marketing degree at The University of Northampton my blog continued to flourish collaborating with the likes of Urban Outfitters, Wildfox and Missguided to name but a few.

After my blogs second birthday I met my partner Ali whom quickly took on the role of blog photographer, but more importantly he became my inspiration. After spending the majority of my teenage years extremely uncomfortable with my body he showed me what it was to feel comfortable in my own skin through the right exercise and nutrition. After yet more encouragement from him I decided to introduce my health and fitness journey to which received an over-whelming response enabling me to work alongside some amazing and iconic brands such as Head sportswear, Champney’s Health Resorts, JD Sports which in turn lead to a coveted sponsorship with PhD Woman supplements.

If you require any further information about Lydia or Please e-mail:

“Lydia is a fashion blogger who completely overhauled her life and her diet in the past year to get one of the most enviable bodies on the web. She shares advice, recipes and progress updates, along with gorgeous fashion posts. Her account will make you want to hit the gym, in your best work-out gear.”

– Sarah Doyle, IMAGE.IE